Head of Regional Sales Operation - North Central at BUA Foods

Job Objective

Drive profitable sales growth, market expansion, and commercial excellence across the Eastern Region for Flour, Pasta, Semolina, and Sugar.

Duties & Responsibilities

Develop and execute the regional sales strategy to achieve volume, value, and profitability targets.

Lead and develop the Regional Sales team to deliver on targets.

Expand market penetration by acquiring new customers, and key accounts.
Strengthen relationships with existing customers.
Drive effective sales execution, distribution coverage, product.
Availability, and merchandising across all channels.
Monitor market trends, competitor activities, and customer insights to identify growth opportunities.
Ensure efficient demand planning, sales forecasting, and inventory management in collaboration with Supply Chain.
Drive sales collection, credit compliance, and working capital optimization.
Deliver accurate sales reports, business reviews, and commercial insights to management.

Ensure strict compliance with company policies, governance, and ethical business practices.

Qualification / Experience

BSc Business Administration, Marketing, Economics, or a related discipline (MBA is an advantage).

Minimum of 10 years' sales experience, with at least 5 years in a senior sales leadership role within the FMCG industry.
Proven experience managing distributors and leading multi-state sales operations.

Skills

Strong commercial acumen with a demonstrated track record of consistently delivering ambitious sales targets.
Excellent leadership, negotiation, analytical, and stakeholder management skills.
Proficiency in Microsoft Office and sales reporting systems.

Location: FCT Abuja

Deadline:

Start Date: Tuesday, 21st July 2026.

Closing Date: Friday, 24th July 2026.

How to Apply

Interested persons should send CV to:

Please ensure you use the position being applied for as the title/subject of your email.